Menu : Introduction
"They said it couldn't be done, but we've revived the lost recipe of Wakefield's rightful ice cream generales, the "Greco Brothers".
Through careful study and months of reverse-engineering, we've managed to piece together a taste from the recent past: from popular memory, the peoples' ice cream; from before the days of dairy-glut and self-absorbed, luxury frozen fondant; the meeting of Italian and British popular-cultures.
Locally made with whole ingredients and no preservatives or stabilizers, this ice cream defies the restrictive practices of corporate food empires, releasing ice cream's potential to speak from many and varied cultural contexts.
So far, it's been made only in small batches; a secret let slip, spoonful by spoonful, to eager friends and family.
But now it's time to go public..."Mark Greco & Simon Pope. October 1999
Email: mark.greco@virgin.net
He is currently a NESTA Fellow and will be exhibiting in the Wales Pavilion at the 2003 Venice Biennale.
Email: simon@informal.org.uk